Marketing & Website Officer

The Marketing & Website Officer is responsible for maintaining and optimizing the university's official website, creating engaging digital marketing content, and supporting the execution of promotional campaigns. This role combines content management, front-end web maintenance, and digital marketing coordination to ensure the university's online presence remains modern, accessible, informative, and aligned with institutional branding standards. Website Management & Optimization

• Maintain, update, and review content across the university’s official website (WordPress / CMS), ensuring information accuracy, current event details, and program offerings.
• Optimize web pages for Search Engine Optimization (SEO), mobile responsiveness, page-load speed, and user experience (UX).
• Coordinate with internal IT and external web developers to resolve technical issues, implement UI/UX improvements, and maintain site security.

- Monitor, track, and report website analytics, bounce rates, and traffic sources using Google Analytics and Search Console. Digital Content & Campaign Execution

• Assist in planning, drafting, and producing digital content, including landing pages, promotional banners, blog posts, and newsletter copy.
• Collaborate with the creative team (graphic designers, videographers) to ensure digital assets adhere to brand guidelines.
• Support digital advertising campaigns across Meta, Google, and local platforms, tracking landing page conversions and lead flow.

- Monitor inquiry submission forms on the website, ensuring seamless integration and data handoff to the admissions CRM. General Marketing Support

• Assist in marketing operations during university open days, education fairs, orientations, and high outreach events.
• Support photo and video capture for web updates and event documentation when needed.
• Perform other marketing and digital communication duties assigned by the supervisor.

• Bachelor's degree in Marketing, Information Technology, Computer Science, Communications, Digital Media, or a related field.
• Minimum one to two (1–2) years of hands-on experience in website administration (WordPress/CMS), digital marketing, or content coordination. ing knowledge of HTML, CSS, and basic CMS page builders (e.g., Elementor or Gutenberg); familiarity with JavaScript is an advantage.
• Practical understanding of SEO principles, Google Analytics, Google Search Console, and digital tracking tools.
• Strong organizational, multitasking, and problem-solving abilities with high attention to detail.
• Solid written and verbal communication skills in both English and Khmer.
• Experience with graphic design tools (Canva, Adobe Creative Suite) and email marketing platforms is preferred.