Senior Retail Operation Officer

• Monitor daily operations of convenience stores, cafés, quick-service restaurants, and other non-oil units.
• Ensure compliance with company policies, operational procedures, and service standards.
• Conduct regular site visits and operational audits to maintain consistency across locations.
• Identify operational gaps and implement corrective actions.
• Analyze sales performance and key metrics.
• Develop and execute initiatives to increase non-fuel sales and profitability.
• Monitor product category performance and recommend promotional activities.
• Support seasonal campaigns, product launches, and marketing programs.
• Monitor stock levels and inventory turnover.
• Coordinate with suppliers and logistics teams to ensure timely product replenishment.
• Minimize stock-outs, overstock situations, and product wastage.
• Ensure adherence to inventory control procedures and stock accuracy
• Implement visual merchandising standards across retail outlets.
• Ensure proper product placement, pricing, and promotional displays.
• Monitor category performance and recommend assortment improvements.
• Support category expansion based on customer demand and market trends.
• Ensure excellent customer service standards are maintained.
• Investigate and resolve customer complaints in a timely manner.
• Gather customer feedback and identify opportunities for service improvement.
• Promote customer loyalty programs and value-added services.
• Prepare weekly and monthly operational performance reports.
• Monitor budgets, operating costs, and profitability indicators.
• Analyze trends and provide recommendations for continuous improvement.
• Track KPIs and present findings to management.
• Provide coaching and operational guidance to store teams.
• Conduct training on operational procedures, merchandising, and customer service.
• Support performance improvement initiatives at station and store levels.
• Assist with onboarding and development of retail staff.
• Identify opportunities for new non-oil concepts and partnerships.
• Support the opening of new retail outlets and site upgrades.
• Conduct market research and competitor benchmarking.
• Assist in evaluating potential vendors and product suppliers.

Education

- Bachelor’s degree in administration, Retail Management, Marketing, Supply Chain Management, or related field. Experience

• Minimum 4-6 years of experience in retail operations, convenience store management, FMCG, or non-oil operations.
• Experience managing multiple outlets is preferred.
• Experience in petroleum retail, convenience retail, or food service industries is an advantage.